Bob opened the doors to Bob’s Bullpen on Free Comic Book Day that landed on his birthday in May of 2015. The name of the store came from the idea that a Bullpen is made up of many elements working together to get the job done. Bob got this name from the legendary comic bullpens of Stan Lee and Jack Kirby that Bob aspired to be like when he worked professionally as an illustrator. One of the original aspects of the Bullpen was to interact with interested and potential customers through several outreach programs in the form of free comic book give-away events throughout the year. Ultimately giving away over 6 thousand books each and every year for National Free Comic Book Day, 4th of July and Halloween. This community building practice is continued to this day.
The Bullpen offered a wide variety of products from the start along with Pull Memberships to help ensure everyone would get the items they wanted as they came out and Comic Raffles to reward people for choosing the Bullpen, a brick and mortar hometown store over competitive online markets.